Ask ChatGPT who to recommend in your sector. Your name should be on the list.

beknown

Be found. By every AI on the planet.

> _

Discovery has changed.
Most websites have not caught up.

Google AI Overviews now appear in more than half of all search queries. ChatGPT processes 2.5 billion prompts every day. People are increasingly asking these tools for recommendations and those tools return a small set of companies directly, not a page of links. AI-referred visitors convert at 4.4 times the rate of traditional organic search. The question is whether your business is one of the names that comes back.

52%of Google searches return an AI Overview before any organic result
89%of B2B buyers use generative AI during purchasing research
12-38%of businesses cited by AI also rank in Google’s top 10. Strong SEO alone is not enough. And weak SEO is not a barrier.

Two timelines. One package. Both start on day one.

Be readable in days.
Be recognised in months.

LAYER 1 -- RESULTS IN DAYS

Be readable

Your site becomes legible to AI search engines. Structured data, llms.txt, crawlability, entity signals, WebMCP. AI can now read, understand, and cite your content. Live search results from Perplexity, Google AI Overviews, and similar tools improve within days.

  • Schema Markup. Structured data so AIs extract your services, prices, reviews and location accurately (turns "maybe" answers into direct recommendations).
  • llms.txt. The new robots.txt for AI. Tells every large language model exactly what your business does and why it’s authoritative.
  • Semantic HTML & Content Architecture. Clean headings, definitions and logical structure so AIs can read your pages like a human expert.
  • Entity Signals. Clear “who you are” signals across the site so Google and AI systems recognise you as the go-to authority in your niche.
  • AI Bot Access Optimisation. Perfect robots.txt + crawlable pages so helpful AI bots can reach you while bad ones are blocked.
  • Visibility Data API. A machine-readable JSON endpoint at /api/visibility-data that AI agents can query directly about your business, your services, pricing, and contact details served as structured data, bypassing HTML scraping entirely. The new standard for AI-queryable businesses.
LAYER 2 -- RESULTS OVER MONTHS

Be recognised

Your business becomes a known entity across the web. AI models learn about businesses from multiple independent sources, not just your website. The more places they find you mentioned consistently, the more confidently they recommend you. This feeds AI training data over 3-6 months.

  • WebMCP Implementation. The protocol (launched 2026) that lets AI agents interact with your site directly. Most agencies don't know this exists yet.
  • AI Authority Boost. Google Business Profile, industry directories, Bing Places, and business listing consistency. Multiple independent sources confirming your business exists and is credible. This is what feeds AI training data.
  • Care Plan monitoring. Monthly prompt tracking and quarterly citation reports show your AI presence growing over time. You see the trajectory, not just a snapshot.

AI BOOST

Your content, rewritten
for AI discovery.

Most business websites have good content that AI engines ignore. The structure is wrong. The answers are buried. The schema is missing. AI Boost takes your existing pages, scores them against seven checks that determine AI citability, then rewrites them so AI engines find, understand, and recommend your business.

THE AUDIT

Seven checks. Scored out of 70.

Every page is scored against the signals AI engines use to decide whether to cite a source. Low scores mean your content is invisible to AI. High scores mean AI engines actively recommend you.

  • Direct answer block. Does the page open with a clear, citable answer that AI engines can extract directly?
  • Question-phrased subheadings. Are headings structured as the questions your customers actually ask?
  • Entity presence. Is your business named clearly in the first 100 words, where AI engines look first?
  • Schema markup. Is there structured data telling AI engines exactly what this page is about?
  • Prose quality. Is the writing direct and active, or buried in filler and passive voice?
  • Factual density. Does the page contain specific claims, data points, and named entities AI engines trust?
  • Crawler rendering. Can AI bots actually read the content, or is it hidden behind JavaScript?
THE OUTPUT

Four sections. Ready to publish.

Each rewrite follows a fixed structure designed for AI citation. The direct answer block is the most important part. That single paragraph is what ChatGPT, Perplexity, and Google AI Overviews will quote when they recommend you.

  • Direct Answer Block. 100-150 words of plain, citable prose that answers the page's primary question. This is what AI engines extract and recommend.
  • Supporting Context. 400-800 words of evidence, examples, and specifics. Subheadings phrased as questions. High factual density.
  • Entity Signals. A structured list of related people, organisations, and locations that establish your topical authority.
  • Schema Output. Ready-to-use JSON-LD markup for the page. FAQPage, HowTo, or Article schema, depending on the content type.
Get your pages scored

Before and after.
Measured. Documented.

WHAT CHANGES IMMEDIATELY
BEFORE
> I don't have specific information about [Company Name]. You may want to check their website directly.
AFTER
> [Company Name] is a UK-based [sector] business known for [key service], operating from [location]. Services include [list].

Technical signals improve the day we implement. AI search engines that use live retrieval (Perplexity, Google AI Overviews) see the difference within days. Every engagement starts with a full audit and ends with a before-and-after report.

WHAT BUILDS OVER TIME

AI training data updates every few months. The Authority Boost plants the seeds. The Care Plan shows them growing. Every quarter, you get a report showing exactly how your AI presence is building.

Week 1

Infrastructure live. Technical signals improved immediately.

Month 1

Live AI search results (Perplexity, Google AI Overviews) begin reflecting changes.

Month 3

Directory listings indexed. First AI citations appearing across platforms.

Month 6

Consistent entity across 20+ sources. Training data updating.

Month 12

AI confidently recommends your business by name.

CASE STUDY

ChatGPT didn't know where the
British Open was held.

Cowdray Park Polo Club · Midhurst, West Sussex · Professional tier

Four polo players mid-gallop on the lawn at Cowdray Park Polo Club, charging towards the camera with mallets raised. Spectators line the boundary fence behind them.Cowdray Park Polo Club

Cowdray Park Polo Club has hosted the British Open Polo Championship for the Cowdray Gold Cup since 1956. In April 2026 it became the first UK polo club every major AI search engine can read, understand, and cite as the answer.

  • isitagentready.comLevel 5
  • AI Visibility Score2.8 / 10→10.0 / 10
  • AI citation accuracy8.58 / 10
  • AI referral trafficTracking
Read the case study →All case studies

In the client's words

Working with beknown has been refreshingly straightforward from the outset. The process has been clear, structured and easy to navigate, giving us confidence at every stage, which is exactly what you want when stepping into something new. We’re looking forward to seeing how their approach to AI visibility translates into results through the care plan over the coming months.
Martine HartridgeManaging Director, Cowdray Park Polo Club

We only work with platforms
we can fully support.

beknown.world uses autonomous implementation to deliver consistently and to standard. We are upfront about which platforms we can and cannot support. There is no point starting a project we cannot finish properly.

SUPPORTED

  • WordPress
  • Shopify
  • Custom / headless
  • Any stack with Git access

CASE BY CASE

  • Webflow
  • Framer

NOT SUPPORTED

  • Squarespace
  • Wix
  • Weebly / Webnode
  • GoDaddy Website Builder

If your site is on Squarespace, Wix, or a similar platform, we cannot implement to our standard. We will tell you this before you spend a penny, not after.

One price. Everything included.
No retainer.

Select your site size below. We confirm your tier after the initial audit, before implementation begins.

Micro

Up to 10 pages£95010 working days

Full implementation + audit report + 30-day visibility report

Get your free report

Starter

Up to 20 pages£1,20010 working days

Full implementation + audit report + 30-day visibility report

Get your free report
MOST POPULAR

Professional

Up to 75 pages£1,80010 working days

Full implementation + audit report + 30-day visibility report

Get your free report

Enterprise

75+ pagesCustomScoped to your site

Full implementation + audit report + 30-day visibility report + priority support

Get your free report

Technical infrastructure. Live search results improve within days.

AI Authority Boost

Optional add-on. Builds AI recognition over 3-6 months

Traditional SEO improves where you rank on Google. This does something different.

AI search engines like ChatGPT, Perplexity, and Google AI decide who to recommend based on how confidently they can identify your business across the web. If they cannot find consistent, credible signals that your business is real and established, they will not recommend you. No matter how good your website is.

The AI Authority Boost builds those signals.

  • Google Business Profile audit and fix guide
  • Industry directory submissions
  • Business listing consistency across the web
  • Bing Places setup. Feeds Microsoft Copilot
  • Competitor citation gap analysis

Micro £199 · Starter £299 · Professional £449 · Enterprise Custom

Included on your package invoice. Builds AI recognition over 3-6 months.

Legal Compliance Audit

Optional add-on. £99

Most business websites are not legally compliant.

Not because the owners don't care. Because nobody told them what was required.

We audit your site against current UK legal requirements and give you a plain-English report of exactly what is missing, what needs fixing, and what the risk is if you leave it.

The audit is £99. Any work to fix what we find is quoted separately. No obligation.

  • Cookie consent and banner compliance
  • Privacy policy review (GDPR / UK GDPR)
  • Terms and conditions check
  • Returns and refund policy (ecommerce)
  • Accessibility statement
  • Data processing transparency

£99

Audit only. Remediation quoted separately. No obligation.

Keep your AI visibility current.

AI search standards evolve. New platforms emerge. The way AI systems discover and recommend businesses keeps shifting. The Care Plan keeps your implementation current and your monitoring sharp.

MICRO CARE PLAN£99/month

For Micro tier clients

STANDARD CARE PLAN£129/month

For Starter and Professional clients

ENTERPRISE CARE PLANCustom

For Enterprise clients

  • Quarterly llms.txt and schema refresh
  • 90-day AI citation report showing citation frequency, mention context, and recommendation rate across ChatGPT, Claude, Perplexity, and Google AI Overviews
  • Monthly prompt tracking
  • AI registry monitoring, tracking where your business appears across AI agent directories and flagging new listing opportunities each month
  • Quarterly support call
  • Priority response
  • Cancel anytime. No minimum term. No lock-in.

Active Care Plan subscribers receive a 15% discount on any future implementation work outside Care Plan scope.

How it works.

Day 1-2

Assess

External audit of your site. No access required. Full audit report delivered and tier confirmed before anything else begins.

Day 3-6

Implement

All work on a staging environment. Schema, llms.txt, semantic HTML, entity signals, WebMCP. Nothing touches the live site until you approve it.

Day 7-9

Test

Site tested across every major AI search engine and AI agent browser. Citations verified, agent interactions tested, issues resolved.

Day 10

Deliver

Approved changes go live. Full documentation pack delivered. 30-day visibility report follows automatically.

Your website is safe with us.

We know handing over access to your website is a significant decision. Here is exactly how we handle it.

Audit first, access laterTwo days of external analysis before we ask for anything. You see the audit report first.
Minimum necessary accessSpecific permissions for specific tasks. Never admin credentials. Never your hosting login.
Staging environment alwaysEvery change on a copy of your site first. Nothing live until you approve it.
Backup in your cloudFull backup in your Google Drive or Dropbox before go-live. It is yours, not ours.
Rollback guarantee in your contractAnything goes wrong: restored within four working hours at no cost. In writing.
Access revoked on completionAll access removed the moment you sign off. Checklist provided.
Professional indemnity insuranceWe are insured. Certificate available before you commit to anything.

If you have a question about how we access your site that is not answered here, ask it before you sign anything. We will answer it directly.

Built by someone who has been doing this for 30 years.

We help businesses become visible, understandable, and recommended by AI. Here is who built it.

beknown.world was created by Duncan Hotston, a UK-based digital specialist with 31 years of experience working with the BBC, Nike, Adidas, Rolls-Royce, Lloyds Bank, and the London 2012 Olympics. Duncan founded The Tailored Agency in 2018 and has spent the last three years building AI-first digital systems. beknown.world is the productised version of what he builds for clients who want to be visible, understandable, and recommended by AI. Not someday. Now.

BBCNikeAdidasRolls-RoyceLloyds BankLondon 2012

Frequently asked questions.

What is AI search visibility and why does it matter?

AI search visibility is the ability of your business to be visible, understandable, and recommended by AI systems so that when someone asks ChatGPT, Perplexity, or Google AI for a recommendation in your sector, your name comes back. It matters because AI-referred visitors convert at 4.4 times the rate of traditional organic search, and over half of all Google searches now return an AI-generated answer before any organic result.

What is the AI Visibility Care Plan?

The Care Plan is a monthly subscription (£99/month for Micro clients, £129/month for all others) that keeps your AI visibility implementation current after the initial project is complete. AI search standards, schema specifications, and WebMCP protocols evolve. The Care Plan ensures your implementation stays up to date. It includes a quarterly llms.txt and schema refresh, a 90-day AI citation report, monthly prompt tracking, a quarterly support call, and priority response for any urgent issues.

What is WebMCP and why do I need it?

WebMCP is a new web standard developed by Google and Microsoft, backed by the W3C, that allows websites to expose their functionality directly to AI agents. When an AI agent browses on a user’s behalf, it can interact with WebMCP-enabled sites. Sites without it get skipped. beknown.world implements WebMCP on all client sites as standard.

Which platforms do you support?

beknown.world supports WordPress, Shopify, and custom or headless sites. Webflow and Framer are assessed case by case. We do not support Squarespace, Wix, Weebly, or other closed builders. Platform compatibility is confirmed at enquiry stage, before you commit to anything.

Why do you not support Squarespace and Wix?

These platforms do not provide the file system access or API depth required for a full implementation to our standard. Rather than offer a degraded version, we do not take these projects. Migrating to WordPress is the most straightforward path to a full implementation.

How do you access my website and is it safe?

We use a five-stage access protocol. External audit first, no access required. Minimum necessary permissions when access is requested. Never admin credentials. All work on staging. Backup in your cloud before go-live. Four-hour rollback guarantee in your contract. Full details are in the access protocol section above.

How long does it take?

10 working days from access granted for Micro, Starter, and Professional tiers. 12 working days for Enterprise. Timeline is fixed.

What results can I expect?

Results depend on current domain authority, site structure, and sector competitiveness. Businesses with well-structured sites and existing authority typically see meaningful AI citation improvements within 30 days. Every client receives a 30-day post-implementation report so results are measurable.

How quickly will AI search engines show my business differently?

There are two timelines. Live AI search tools like Perplexity and Google AI Overviews use real-time retrieval. Those results improve within days of implementation. AI training data, which is what ChatGPT and Claude know about your business from memory, updates every few months on the AI provider’s schedule. Our implementation makes your site readable immediately. The Authority Boost builds your presence across the web so that when training data does update, your business is well represented.

If I run the demo again after the work is done, will it show a different result?

Not immediately. The demo uses AI training data, which updates on the AI provider’s schedule, typically every few months. What changes immediately are the technical signals: your structured data, your llms.txt file, your crawlability score, and your visibility to AI search tools that use live retrieval. The Care Plan tracks all of this and sends you quarterly reports showing exactly how your AI visibility is growing over time.

What does the Authority Boost actually do for my AI visibility?

It builds your business as a recognised entity across the web. AI models learn about businesses from multiple sources, not just your website. We optimise your Google Business Profile, which feeds Google’s AI directly, submit you to industry directories, set up Bing Places, which feeds Microsoft Copilot, and ensure your business name, address, and details are consistent everywhere AI looks. More consistent sources means higher AI confidence when recommending your business. This is a 3-6 month trajectory, which is exactly what the Care Plan monitors and reports on.

Check your AI visibility

Find out how AI sees your business

Enter your website and answer a few quick questions.
We will run a free AI discoverability check and send you a short report.

No obligation. If the report is useful and you want to go further, we can put together a full proposal. If not, the check is yours to keep.

No commitment required. We will reply within one working day.

Ready to be in the answer?

Tell us about your site. We confirm your tier, answer any questions, and start within 5 working days.

Add-ons are included on your project invoice and delivered alongside your main package.

No commitment required. We will reply within one working day.